Jump to content

Cleveland Show Advertising and Promotion


Al K

Recommended Posts

When the last 3 Cleveland shows were played in 2004-2005, many people associated with the band would often (and still do) hear from fans that they had no idea the band reunited, played three shows, released a new CD, etc.

Well, that problem should be solved beginning today. The Playhouse Square Foundation, which is promoting the Cleveland show, has committed major dollars to advertising this show. We've put together a marketing campaign with dedicated ads in both today's Cleveland Plain Dealer Friday magazine and the Lake County News Herald's TGIF magazine, plus 30 and 60 second radio spots on WNCX 98.5 FM, WMJI 105.7 FM, and WTAM 1100 AM. Listen to those stations also for ticket and deluxe CD giveaways!!

Spread the word!!

Link to comment
Share on other sites

I sincerly hope someone has grabbed the Promotional Bull-by-the-horns (for lack of better explicative) for this upcoming State Theatre show Dec 14th. I will be the first to say how ridiculously poor the HOB folks handled the Promotion for the first 'Go-Round' of Berries shows 2004-'05. I dont care what the excuse was AL, I think band management should have bitched bigtime. Im not sure who Al K is, but I bet if Eric or Jim had their way someone would have gotten 'FIRED" for simple fact that the Cleveland Berries shows were not advertised very well, esp the Nautica show July 2005. I think I read more about how bad the PA/Sound was managed etc, etc etc and the damn Venue was only a lil more than HALF-Capacity.....DUH!! There is NO Excuse. Its indefensible, sorry, its just how I feel. BTW AL K...are you making arrangements that the State Theatre show on Dec 14th is recorded properly, both audio/Video. Let's see, we've all heard and read all 'bout the Screw-up in Chicago...as being probably their BEST performance, or how bout the 2nd (Sunday) NYC show from Summer 2005, again supposedly not recorded. Please make sure there are NO MORE Mistakes and the rest of these Shows are recorded and Preserved forever. Peace, Jen.

Link to comment
Share on other sites

Jenny309 said:

...Im not sure who Al K is, but I bet if Eric or Jim had their way someone would have gotten 'FIRED" for simple fact that the Cleveland Berries shows were not advertised very well...

I'm confused. I thought the first show in Cleveland (unadvertised) sold out in only four minutes, and wasn't the New Years Eve 2004 show in Cleveland also sold out? That's not shabby at all. I suppose Eric can probably say why there was no advertising, if he wants to. I'm guessing they didn't have an advertising budget and/or advertising wasn't included in the venue contracts. With t.v., radio, and print ads out now, I'll bet the Cleveland folks get out and show 'em proud again!

Link to comment
Share on other sites

I say this would be a GREAT promotion: IF the Tribe beats Boston, get the Raspberries to sing the National Anthem at one of the World Series games, accompanied during the game by scoreboard advertising. Hometown heroes always are picked to sing, and what better NATIONAL exposure??? Al, Bernie: this is something that is definitely doable and would pay big dividends. If you could talk Rykodisc into showing the DVD spot a couple of times during the game, you'd really have it made.

Link to comment
Share on other sites

Aren't AL and Al K the same person folks? From the sound of how the first reunion gigs went I'd say excellent!

There is only so much one person can do to get the promotion of the concert in Dec. We have to remember that most likely Al Kaston may work a FT day job in addition to promoting the band.

Give him a break!

Thanks Al K for everything that you do!

HT

Link to comment
Share on other sites

Jenny309 said:

I'm not sure who Al K is,

Jenny I've only got one thing to say....If you DON'T know who somebody is, then DON'T "slag them off" in a public forum :angry: Al has given hours of his time and put lots of energy into promoting The Boys!!

As I understand it most of the Promotional Budget has come out of The Boys own pockets!

Link to comment
Share on other sites

  • Raspbernie changed the title to Cleveland Show Advertising and Promotion

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Reply to this topic...

×   Pasted as rich text.   Restore formatting

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

Loading...
×
×
  • Create New...